Privacy Policy
GrowMe (A Product of NextNova)
Last Updated: February 2026
1. Scope
This Privacy Policy explains how GrowMe (“we”, “us”, “our”) collects, uses, processes, stores, and protects Personal Data when you access our website or platform, use our CRM, messaging, automation, or AI services, or interact with our support or communications. By using the Services, you confirm that you have read and accepted this Privacy Policy.
2. Definitions
- Personal Data: Any information relating to an identifiable individual
- Service Data: Data processed on behalf of users (e.g., customer messages, contacts)
- Platform Data: Data collected directly by GrowMe (e.g., account, billing, analytics)
3. Roles & Responsibilities
GrowMe operates in dual roles: as a Data Controller for Platform Data and as a Data Processor for Service Data. Users act as Data Controllers for all Service Data.
GrowMe does not own Service Data and processes it only per user instructions. Users are responsible for legal data collection, customer consent, and compliance with applicable laws.
4. Data Ownership
All Service Data remains the sole property of the user. GrowMe does not sell, rent, or claim ownership of user or customer data.
5. Data We Collect
- Account Data: Name, email, phone, company details, login credentials
- Usage Data: IP address, device info, logs, session activity
- Service Data: Messages, contacts, files, customer interactions
- Payment Data: Billing details (processed by secure third-party providers)
- Marketing Data: Preferences, engagement metrics
- Cookies & Tracking: Session cookies, analytics tools
6. Data Accuracy
Users must ensure that all Personal Data provided is accurate and up to date.
7. Legal Basis
We process data based on:
- Contractual necessity
- Legitimate interests
- Consent
- Compliance with laws (Kuwait CITRA, UAE PDPL, Saudi PDPL)
8. How We Use Data
- Provide CRM, messaging, and automation services
- Enable AI workflows
- Improve platform performance
- Process payments
- Ensure security and fraud prevention
- Communicate updates and marketing
9. AI & Automated Processing
GrowMe may use AI and automation. Outputs are for assistance only and do not constitute professional advice. Users remain responsible for decisions. No automated decisions with legal impact are made without human oversight.
10. AI Training Transparency
Customer data is not used for global AI training unless explicitly approved.
11. User Responsibility for Customer Consent
Users must obtain lawful consent before messaging customers, running campaigns, or processing personal data. GrowMe is not liable for misuse.
12. WhatsApp & Third-Party Platform Compliance
GrowMe integrates with third-party platforms such as WhatsApp (Meta). Processing may be subject to third-party policies, and Meta may independently process data. GrowMe is not responsible for platform bans or restrictions, policy changes, or service interruptions.
13. Messaging Data Handling
GrowMe may store message metadata (timestamps, delivery status). Content retention depends on user settings and third-party policies.
14. Sharing & Disclosure
We may share data with:
- Sub-processors (AWS, OpenAI, Stripe, etc.)
- Integration partners
- Authorities when legally required
- Buyers in case of business transfer
We do NOT sell Personal Data.
15. Sub-Processors
All sub-processors are contractually bound. List available upon request.
16. International Transfers
Data may be processed in the GCC and EU. Transfers are protected by Standard Contractual Clauses and security safeguards.
17. Data Retention
- Account data: duration + 3 years
- Service Data: configurable (0–36 months)
- Financial data: 7 years
18. Account Termination & Deletion
Upon termination, data is deleted or returned within 30–60 days. Legal retention exceptions apply.
19. Data Security
We implement TLS encryption, AES-256 storage, access controls, and security monitoring. We notify affected users of any breach without undue delay. No system is 100% secure.
20. Service Availability
We do not guarantee uninterrupted service.
21. Data Backup & Loss
Users are responsible for backups.
22. User Rights
Users may request access, correction, deletion, restriction, or portability of their data. Contact us at privacy@growme-crm.com. Response within 30 days.
23. Cookies & Tracking
We use essential and analytics cookies. “Do Not Track” may not be supported.
24. Marketing Communications
Sent only with consent.
25. Children's Privacy
Not intended for users under 18.
26. Device Permissions
Mobile features may require access to:
- Contacts
- Media
- Camera
27. Platform Misuse & Abuse
We may restrict or suspend accounts for spam, fraud, or policy violations.
28. Public Data
Users are responsible for any data shared publicly.
29. Third-Party Links
We are not responsible for external platforms.
30. Interaction Monitoring
We may record support interactions for quality and security.
31. Aggregated Data Use
We may use anonymized data for analytics and improvement.
32. Legal Disclosure
We may disclose data to comply with law, prevent fraud, or protect rights.
33. Business Transfers
Data may be transferred under confidentiality in mergers.
34. Limitation of Liability
To the extent permitted by law, GrowMe is not liable for indirect damages, data loss, or third-party issues.
35. Changes to Policy
Updates notified 15 days in advance.
36. Governing Law
State of Kuwait